The story

no one ever told me that growing up was weird + confusing.

Hi friends - I’m katina. and i’m so happy/honored/excited that you found my little corner of the internet.

let’s back up for a moment. back in 2014 when I first entered the working world, I didn't understand why everyone around me was settling for "good enough."

I promised myself right then and there that I never would. and more importantly, I wouldn't let those around me settle either.

On Adulting was born in 2016 when I started sharing my own journey about how i was (trying to) navigate adulthood in a mindful and happy way. at the time, i didn't realize how many others would join me. 

What started as a public journal now has an audience of over 20,000 humans around the world. My musings about growing up have been published in places like Teen Vogue, HuffPost, Mindbodygreen, Elite Daily and others. And our badass O.A. community connects in lots of ways: from virtual book clubs to IRL meet ups; from retreats in Mexico to asking deep questions on Facebook (seriously).

I never could have imagined that so many others were craving a life of passion + purpose, but just needed to find their power first. Over the past four years, as I’ve turned my life into one I could have only dreamed of, I’ve learned tons of tools that helped me along the way.

And now, I want to share them with you.

Join me?





the founder


Katina is the founder of On Adulting, a space for millennials to navigate adulthood in a conscious, happy way. Her work has been featured in outlets such as Teen Vogue, HuffPost, Mindbodygreen, Elite Daily + others - and reaches thousands of millennials across her social media platforms.

Katina started her career in finance at Goldman Sachs, and since then has worked with dozens of humans and organizations in the philanthropy, social impact, branding, communications and organizational strategy spaces. She has advised everyone from nonprofit leaders, corporate executives and silicon valley startups. katina founded an ethical brand strategy agency for female-founded companies in mid-2018, and is passionate about helping others reach their goals mindfully + effectively.

Starting in January 2019, Katina will be offering one-on-one coaching and launching her first digital course in Spring 2019. Follow along on Instagram at @onadulting or The Space, a private Facebook group for the O.A. tribe!



 partners + press